Tag: video

The Rise of Social Media Video Marketing: Trends, Tactics, and Future Projections

Date: December 5, 2023 Category: News, Social Media Marketing Tags: , , , Comments: 0

Introduction: In the ever-evolving landscape of digital marketing, social media has emerged as a powerhouse, transforming the way businesses connect with their audiences. The rise of social media marketing has been nothing short of revolutionary, with platforms like Instagram, Facebook, and X (formerly Twitter) becoming indispensable tools for businesses of all sizes. In this article, we will delve into the dynamics of social media marketing, focusing on the impact of features like Reels and Stories, the importance of content frequency, a reflection on what worked in 2023, and a glimpse into potential trends for 2024. The Power of Reels and Stories: One of the most…

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The Pros and Cons of AI vs. Human Editors in Video Editing

Date: July 13, 2023 Category: blog, Video Tags: , , , Comments: 0

We asked ChatGPT to write this article for us to see what AI made of this point that comes up in lots of our chats about the future of AI within the Video Production Industry, here's what it said . . . Introduction: In the digital age, video content has become a dominant form of communication and entertainment. As the demand for video editing grows, the use of artificial intelligence (AI) in this field is gaining momentum. While AI-powered video editing platforms offer numerous benefits, it's essential to evaluate their advantages and disadvantages compared to human editors. In this article, we'll explore the pros and…

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The Stages of Creating a Video

Date: May 12, 2023 Category: blog, News, Video Tags: , , , Comments: 0

Producing any video involves several steps, including pre-production, production, and post-production. We like to think we make this process simple for our clients and with every project we undertake we ensure the approach is adapted to suit the specific requirements of the subject matter. The following is a general overview of the Video Production process. Pre - Production During Pre-Production our team will collaborate with you and help form your ideas and plan a way for them to come through in your video in a creative way. We'll take through the shot list, the locations, the style and feel of the filming and come up…

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Video Marketing Studio8

Video Content Trends 2023

Date: January 6, 2023 Category: blog, News, Social Media Marketing, Video Tags: , , , Comments: 0

Download this article as a PDF here We love video, it’s what we do 😎. At Studio8 we believe every business small and large has the ability to create their own amazing work as well as working with Production companies like ours to elevate their content. In this article we’ll explore some great ways you can work with your phones and apps to generate day to day videos. We’ll look at the trends to expect in the video marketing world and offer some tips on how production companies can add an extra little sprinkle of magic to drive more engagement. We hope this helps inspire…

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Oxford Brookes Video Still

Oxford Brookes University Video Ad Campaign

Date: April 12, 2022 Category: blog, News, Oxford Tags: , , , Comments: 0

https://www.youtube.com/watch?v=N1ZpkiF_gIE We worked closely with Oxford Brookes University to create a highly engaging film that would connect with their Global audience. Our scriptwriter wrote words that embodied what it is to be part of the University, live the Oxford life and how it feels to be part of this community. We owe it to the great students who played a starring role in the video and brought it to life. If you would like to find out more about University films like this, the process for creating them, or how we can help make yours, please get in touch ! [email protected]

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Dedication in Every Shot – Making a Beer Commercial for Hook Norton Brewery

Date: February 25, 2016 Category: News, Video Tags: , , , , , , Comments: 0

  One of favourite recent projects has been creating an online commercial for Hook Norton Brewery in Oxfordshire. Hook Norton Brewery is a fascinating organisation, steeped in history, with strong local ties. The Brewery itself has been there since 1849 and the business still remains a family run company after all this time. Our approach was to tell a short story that captured their passion for crafting real ales and blend this with cinematic shots which create the atmosphere you feel when visiting their rural location. Planning the Shoot We visited the site of the Brewery which allowed us to visualise shots in advance. It…

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Drone Flying over Oxford

Why you should hire a professional for aerial drone filming

Date: September 24, 2015 Category: blog, News, Video Tags: , , , , , , , Comments: 0

Drones have brought aerial filming within the reach of far more people than ever before. Instead of hiring an aeroplane or helicopter in order to film from the air, it is now possible to hire or buy an aerial drone for a fraction of the price. While aerial drones can be purchased for less than £1,000, there are a number of great reasons to hire a professional drone operator like Studio8 rather then attempting to shoot your own footage. Most importantly our Drone pilot has taken an extensive course to gain a license from the Civil Aviation Authority which is legally required in order to…

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Movi Video Production

Movi Video Production

Date: June 17, 2014 Category: News, Video Tags: , , , , , , , Comments: 0

Shooting without Limits At Studio8 we are always looking for equipment to help us achieve high quality dynamic shots that push the boundaries of Video Production. The Freefly Systems Movi rig gives our crew the ability to create stunning shots that glide through spaces and create movement not before achievable.   To see some examples of what we can do, please take a look at these recent videos for John Jones London and Bang and Olufsen.   Bang and Olufsen Oxford from studio8 on Vimeo. If you would like to discuss any projects where our team can help, please contact Clark on 01865 842525 or…

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10 Reasons to Add Online Video to your Marketing Mix Now

Date: February 3, 2014 Category: blog, News, Photography, Social Media Marketing, Video Tags: , , , , , Comments: 0

If you are hoping to create some quality contacts and long-term customers, online video marketing the way to go. More people are viewing videos online now than ever before, and companies that use video to market themselves are reaping the benefits. Here are just a few of the many ways you can benefit by adding online video to your marketing mix.   1: People are Using Videos as Search Engines Recent surveys demonstrate that 78% of all internet users watch a video at least once per day, and more than half of them watch a video every day. People are using their YouTube channels like…

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